Kirk here with some recreational reading for Kumamon fans. The article, which is fairly long and detailed, describes how Kumamon came into being (no, he wasn't brought by a stork!):
"Kumamon is the brainchild of designer Mizuno Manabu. Writer and producer Koyama Kundō, who oversaw the creative aspects of the project, initially turned to Mizuno to come up with the logo mark for the campaign."
The bear's media activities, in-person appearances (domestic and international) and other topics are also discussed.
Getting to Know Kumamon, Japan’s Superstar Mascot
Kumamon, a wide-eyed and red-cheeked bear representing Kumamoto Prefecture, is the gold standard of yuru kyara, Japan’s pervasive promotional mascots. Since debuting in 2011, the character has won hearts in Japan and abroad, bringing in billions of yen in sales of Kumamon-related goods in the proc...